What is Kwiff?
Betting Guides

What is Kwiff?

A Breakdown of Kwiff Betting Site

It's time for a deep dive into Kwiff, the home of the supercharged bet. You may be thinking, what does that even mean? Well, let me inform you about the unique nature of this betting site.


Kwiff Background Information

Kwiff was formed in 2015 by Anders Storm, the then-founder of online gambling operator Kindred Group. Formerly known as Unibet Group Plc (funnily enough, founding Unibet), the operator has significantly branched out to own nine brands within the betting market, and Kwiff is just one of these that has come to the forefront in recent years. Since then, it has been on an upward trajectory, and there is no surprise that with success comes the opportunity to partner with the best team in London (Millwall, in case you needed reminding).

The Kwiff office is based in Imperial House in London, a highly complimented workspace tucked away in Covent Garden. Kwiff is licensed and regulated by the UK Gambling Commission as an established and reliable betting company. As for its brand identity, the incentives are clear: offering the ultimate sports betting online experience is the heartbeat of the company's operation, and they have quite the way of standing out compared to rival markets.


Kwiff Key Features


The Supercharged Bet: Now my ears perked up upon hearing about this feature, and for good reason. Kwiff offers customers the opportunity for odds on a placed bet to be significantly boosted, and it is all at random. Say if you were to place a bet before heading out for the day and forgetting about it after it had settled, Kwiff may just deliver you a lovely boosted gift to a winning bet. After all, it is the season of giving, and Kwiff users are bound to have some festive fun, what with the Premier League in full flow and the Darts World Championship fast approaching.

You may wonder, how are customers made aware of the supercharge? After placing a bet, the lucky ones will see a lightning bolt appear next to the bet, alongside the new value and updated return value subject to the success of what is placed. The extent of the 'supercharge' is also decided at random, and neither the stake placed by the user nor the betting market/bet type affects the chance of receiving a boosted bet. A real game changer in the online betting scene and a strong message delivered to rival companies that Kwiff is in town.


The Kwiff Surprise Bet Promotion: We sure do hope that you like surprises as much as Kwiff does. This feature is one that I have not seen anything remotely close to being offered by rival bookies, and some may have varied views about its nature as a bet controlled by the bookie. You can read in further detail about it here.

Primarily focused on the promotion in this case, customers who select this offer must deposit and stake £10 in any betting market (odds no less than 1.50) and must wait for this bet to settle, even if the cash out seems tempting to take. The £30 surprise bet will be rewarded within a 48-hour window, and its return is paid in withdrawable cash, excluding the stake. As previously mentioned, the nature of the bet is completely random.

Any market, any multiple, any sport. A £30 bet is bound to lead to some impressive returns, so you can see why the consumer would be interested in taking it on. The real question is: are you willing to put your faith in the hands of the Kwiff gods?


Kwiff Customer Reviews

The 4.6 out of 5 rating tells you what you need to know regarding the majority customer feeling towards Kwiff. The complimentary feedback includes remarks on the fast withdrawal process, excitement about the unique features offered, and the useful knowledge provided ahead of a customer placing a bet, i.e., form analysis of two football teams ahead of a fixture. As with everything in the world, people always find its faults.

Concerns raised include the consistent freezing/crashing of the mobile app, accounts being restricted after streaks of winning bets, and the infrequent nature of the supercharge. While all these topics are commonly raised within online sports betting, one severe issue noted is the lack of competitive odds offered compared to the likes of SkyBet and Bet365 . The odds boost certainly makes up for some but raises the question of whether Kwiff is solely reliant on the function of their algorithm to be competitive.


Why Choose Kwiff?

Now that you know a bit more about Kwiff, why should you choose to use it as your primary betting site? Well, first of all, the promotions are endless. If you haven't already, make sure to check out their latest promotion here. For a host of bet offers and more, don't hesitate to check out our Free Bets page that includes a detailed breakdown for customers new to betting.

Kwiff prides itself on providing thousands of odds across a wide range of sports and sporting events on a daily basis. Superboosted bets aside, boosted odds are made to feel second nature when it comes to Kwiff, even displaying the most popular low-odds and high-odds bets of the day so you don't have to do the research. A crown as their logo is quite fitting for a company that is set to become the king of the betting industry in the years to come.


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Ryan Duggan
Journalist

Ryan Duggan

Writer and Content Creator

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